From Invisible to Visible in 48 Hours

The Client

Superior Steam Inc. provides commercial and residential steam cleaning services across the Savannah, Georgia area. The company has a working website and real customers — but when AI-powered search tools like ChatGPT and Google AI Overviews look for local service providers, Superior Steam was effectively invisible.

A GEO audit scored the site at 11 out of 100. That number reflects how well a site can be read, understood, and cited by AI systems. At 11, the site had almost nothing in place.

What Was Wrong

The audit found six distinct problems. None of them required a site redesign. All of them were preventing AI search engines from making sense of the business.

• No meta descriptions on any page — AI tools had no summary to read or cite
• Flat heading structure — pages lacked logical H1, H2, H3 hierarchy
• Zero structured data or schema markup of any kind
• No XML sitemap — search engines could not reliably find all 15 pages
• No Open Graph tags — social and AI link previews showed nothing useful
• No machine-readable business information — name, address, and phone number were not exposed in a format AI systems can parse

Each of these is a signal AI systems use to decide whether a business is worth surfacing. Missing all six means the site was starting from zero every time a potential customer asked an AI assistant for a steam cleaner in Savannah.

What Was Fixed

Cobalt Automations delivered seven targeted fixes within 48 hours. No new pages, no redesign, no ongoing retainer.

• Meta descriptions written for AI search context — each page now has a concise, accurate description AI tools can use
• Heading hierarchy rebuilt — every page now follows a clean H1 to H2 to H3 structure that both readers and machines can follow
• LocalBusiness JSON-LD schema deployed site-wide — AI systems can now identify the business type, location, and services with certainty
• Organization and BreadcrumbList schema added — additional structured signals that reinforce authority and site structure
• XML sitemap enabled via AIOSEO covering all 15 pages — replaced a broken plugin from 2014 that had been silently failing
• Open Graph tags added across the site — link previews and AI citations now pull accurate titles and descriptions
• WPCode installed for clean, maintainable code injection — all additions are organized and easy to update going forward

Results by Category

The score breakdown shows where the gains came from — and how much room remains.

What Is Next for Superior Steam

The site is no longer invisible. But a score of 76 leaves real room to grow, and the remaining gains are within reach.